Mei ChenHead of Luxury and Fashion, Globalization Business, Alibaba Group

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Mei Chen

Head of Luxury and Fashion, Globalization Business, Alibaba Group

• Mei Chen joined Alibaba Group 4 years ago to define Alibaba’s European strategy and drive its expansion to Europe. Mei is primarily focused on working with global luxury brands and fashion businesses to understand and seize the opportunity that lies for foreign brands in China by leveraging innovations and technologies across Alibaba Group’s ecosystem. 
• Mei is also leading various strategic and innovations projects across Alibaba Group’s ecosystem, in Europe and China, and is a regular speaker at international retail conferences. Additionally, Mei is the international lead for Alibaba’s flagship fashion shows Tmall Collection, Taobao

maker festivals West Lake show, and Tmall China Cool, among others. 

• Previously, Mei spent over 4 years at Google and worked at General Electric EMEA HQ, bringing extensive knowledge of the retail and technology industries. 

• Favorite Quote: “Never give up. Today is hard, tomorrow will be worse, but the day after tomorrow will be sunshine. (However, the majority of people will die tomorrow night).” – Jack Ma