Caroline von der GroebenFounder of Brandstories

Caroline von der Groeben Founder of Brandstories ¬† Caroline¬†is¬†a¬†global¬†entrepreneur,¬†manager,¬†tech¬†leader,¬†investor¬†and¬†advisor¬†with¬†experience¬†in¬†founding¬†companies,¬†running¬†operations¬†and¬†doing¬†investments¬†as¬†well¬†as¬†strategic¬†development¬†in¬†the¬†corporate¬†environment. Caroline¬†was¬†looking¬†after¬†market¬†leading¬†brands¬†of¬†Procter¬†&¬†Gamble¬†with¬†a¬†responsibility¬†over¬†150Mio.¬†‚ā¨¬†turnover.¬†She¬†co-founded¬†and¬†led¬†several¬†start-ups¬†with¬†up¬†to¬†50¬†employees,¬†was¬†chief¬†of¬†staff¬†to¬†the¬†board¬†of¬†Axel¬†Springer¬†SE,¬†the¬†leading¬†media¬†company¬†in¬†Europe,¬†and¬†was¬†running¬†their¬†US¬†representation¬†in¬†San¬†Francisco¬†for¬†several¬†years,¬†doing¬†investments¬†and¬†partnership¬†as¬†well¬†as¬†business¬†development.¬†On¬†the¬†side¬†she¬†founded¬†the¬†Young¬†Digital¬†Leader¬†Association,¬†a¬†group¬†of¬†managers¬†in¬†leading¬†digital¬†roles¬†of¬†the¬†big,¬†mostly¬†DAX¬†noted¬†companies¬†in¬†Germany. At¬†the¬†moment¬†she¬†is¬†working¬†on¬†her¬†company¬†Brandstories¬†in¬†the¬†D2C¬†space¬†out¬†of¬†Shanghai¬†and¬†Berlin. Favourite Quote: ‚ÄúShow me a person who never made a mistake, and I will show you a person who never did anything.‚ÄĚ ‚Äď William Rosenberg, founder of Dunkin‚Äô Donuts